description du poste

Job Description - Advertising Marketing Communication Specialist (00960A)The Global Marketing Business Partner will be responsible for the comprehensive planning and execution of the marketing and communications activities for his/her business unit. This role involves working hand in hand with the business to establish the most efficient plan to impact and grow business, including events, thought leadership, online and offline campaigns, and partner communications management. This role requires creativity, organization, and communication skills, with a lot of collaboration, whether internally or externally with vendors.Key Responsibilities:Design marcom activities to maximize ROI and lead execution of such activities with operational excellence.Ensure the development and execution of marketing communications initiatives including product launches, sales collateral, tradeshows, campaigns, social site presence, public relations, events, telemarketing, data entry, research, and administrative matters.Execute and measure demand generation marketing programs to grow sales pipeline and revenue for the Field Sales organization.Track lead flow to ensure the appropriate Sales channels are following up with event attendees and campaign responders in a timely manner.Follow up and update marketing spend on a regular basis.Collaborate closely and coordinate with managers in Marketing and Sales to leverage marcom.Negotiate with 3rd party vendors/agencies on marcom operations related requirements to get the best service at the lowest price possible (procurement activity).Maintain the marketing library by checking and replenishing inventory (product brochures, corporate gifts).Assist with other administrative marketing duties such as preparing documents for mailing and updating the marketing calendar.Skills:Conceptual skills of various marcom practices.Highly organized, proactive problem-solver, and quick learner.Adapt easily in a complex organization.Strong interpersonal communication skills.Proficiency with computer software, document/presentation editing, and Excel skills.Experience:At least 4 years of experience in a related job function is required.Work experience in the technology-related industry is a plus.Qualifications:Education:Bachelor's degree with a specialty in marketing, communication, journalism/public relations, or advertising is preferred. #J-18808-Ljbffr